IAC's approach is to turn your activist
email list into a strategically valuable advocacy community of citizens who understand
their own stake in your issues; are able to communicate with each
other, as well as with your organization; have a sense of personal
accountability to your community; and can articulate your campaign
message to policymakers IN THEIR OWN WORDS.
If you can rely on a strategic advocacy community,
instead of just a large activist email list, you will be able to
exert greater influence on public policy with fewer messages to
The trick is to strategically cultivate your online
community. IAC provides seasoned expertise at doing just this.
Whether you want to grow your own community or tap into existing communites on social network and blog websites, IAC provides the most insightful and effective strategies available.